Sometimes what the world needs are a few crazy people.  Lorraine Ball shares her ideas on where all the crazy people have gone!

Are you considering participating in a trade show, home show or business showcase this year? If so, here are a few tips which will help you make the most of your investment!    Read More…

Very often children are our best teachers.  In this light-hearted presentation, Lorraine Ball shares an unusual networking lesson, from a child’s perspective

Too often business owners have brilliant ideas but fail to think through all the steps necessary to turn their ideas into reality. The result… failure or mediocre performance, when there could have been extraordinary success.

Whether you are trying to launch a new product or company, or simply run a successful promotion or special event, a well thought out tactical plan gives you a great foundation! Read More…

Rainmaker President, Lorraine Ball shares her thoughts on why it is important to surround yourself with people who support you!

Thanks to Dave Anderson and Pinpoint AV for the production of this video

Years ago, my mother gave me the secret to making a great stew. I am not much of a cook, but her advice makes a lot of sense when you are trying to build a great company, team, or advisory board. Read More…

Here is an interesting and useful article that I found on Jimmy Vee and Travis Millers’ website, gravitationalmarketing.com.  This article will help any small business owner understand and get better use of list building.   In the article a reader asks the question “What’s the true trick in building a list? I am all ebooked out. People are almost afraid to subscribe to anything now days.” Read more…

A great Web site is more than just an on-line brochure. For many small businesses, it is the only store-front your customers will experience. Are you ready for visitors? Here are a few suggestions to improve your visitors? experience. Read More…

Here is a cool article about how to stand out at a trade show written by Rajan Sodhi.  He says companies preparing for a trade show find themselves asking the same question. How can they stand out and attract interest amongst the hundreds of exhibitors and competitors occupying the same real estate? The answer lies in four areas…Read More 

Every day, your customers and potential customers are inundated with advertising messages. So, unless you have the advertising budget of Coca Cola, you need to find another way to reach your target audience. 

Public Relations is a good way to do that. But how do you get your name in print? Like any other marketing endeavor, start with a plan.  Read More…